Parker Conrad is a three-time entrepreneur. He's currently the CEO of Rippling, a unified system and single platform for businesses to manage all of their HR & IT - payroll, benefits, computers, apps, and more - in one unified workforce platform. Today, we're sitting down with Parker to talk about growing his startup, the importance of an employee graph, and how customer support can define a business.

https://www.rippling.com/
  / parkerconrad  

00:00 Why we're here today
01:24 Meet Parker Conrad, Rippling CEO
04:43 Rippling's focus on employee data
08:34 The idea of a compound startup
12:03 New wave of business systems
15:20 Creating an employee graph
19:00 Rippling: a team of teams
22:22 Rippling's reporting capabilities
24:34 A different way to support customers
31:00 Routing through machine learning
33:11 How to use the extremes of your data

I'm Garry Tan, venture capitalist and founder at Initialized Capital. We were early investors in billion-dollar startups like Coinbase and Instacart, and I'm a Forbes Midas List Top 100 VC. We want these videos to be about helping people build world-class teams and startups that touch a billion people. Our startups have gone on to create more than $200 billion in market value so far, and Initialized has over $3.2B in assets under management.

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Directed by Chris Hall
Filmed by Michael Bliss & William Cenote