Looking to taste something different? Hear how Mike Weber, Co-Founder & CEO of Frutero Ice Cream, took a passion for tropical and developed a successful startup in the frozen dessert space. You don’t want to miss this episode of #TheKaraGoldinShow

Episode Timestamps✨:
00:00 -Who is Mike Weber?
01:37 - How It All Started
04:42 - Frutero’s Inspiration
06:21 - The Business Plan of Frutero
07:55 - What does Frutero’s Success Take?
15:28 - Mike’s Insight on Product Pricing
18:00 - Expanding the Business During the Pandemic
20:40 - The Frozen Foods Industry Experience
22:09 - Mike’s Approach in Testing New Flavors
25:37 - A Story of Challenge and Success
31:18 - Check Out Frutero and Mike :)

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