Today, we have the pleasure of welcoming my good friend @joss_mooney to our discussion. Joss is a distinguished coach and entrepreneur in the fitness industry, recognised for guiding thousands on their journey to a perfect physique. Leveraging his 15+ years of coaching experience, Joss helps fitness influencers and businesses on a worldwide scale and grow their revenue from 10k-50k per month. Tune in for two hours of reflection as we explore Joss’s journey from Uni dropout and “party boy” to serial entrepreneur.

0:00 Joss and Mike’s early years working in the nightclub industry (Newcastle)
4:55 University education: Valuable or waste of time?
7:20 Early career struggles (working in retail)
11:50 The unspoken challenges of entrepreneurship
13:45 Life as a party host in Marbella: “I was working for £0 every night!”
18:38 Essential life skills & advice to those feeling lost
22:01 Behind the scenes of reality TV: the shocking truths
34:15 Winning strategies for career building in your early 20s
35:24 The invaluable benefits of being in shape & the reality of competitive bodybuilding
40:22 The psychological impact of competitive bodybuilding
42:50 Relationship with food: “you eat when you’re bored”
44:38 Joss’s journey from a “party boy” to a successful entrepreneur
50:00 The growing creator economy & the significance of personal branding
55:04 Reminiscing on fitness icons (Zyzz, Greg Plitt, Lazar Angelov)
57:55 Elevate Agency: Grow your brand & monetise your audience
1:03:22 Investing in your craft & build your brand
1:10:47 Navigating growth: the pros and cons of being single vs in a relationship
1:15:00 The hardships of dating in your 20s (and how to fix them)
1:19:28 Finding growth through pain & difficult times
1:22:00 How Mike bounced back after “the worst breakup”
1:24:30 Developing a perfect relationship
1:30:02 Travelling Japan & British culture
1:33:12 Life in Dubai: the pros and cons
1:34:20 What’s next for Joss?
1:37:11 Reaching 10kp/m

» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
» Transform your physique - https://www.thrstapp.com/
» My clothing brand, THRST - https://thrstofficial.com
» Custom Bioniq supplements: CODEBQMIKETHURSTON - https://shorturl.at/fRV67

» Follow Joss «
YouTube: @joss_mooney
Instagram:   / jossmooney  
JM Transformations: https://www.jossmooney.com/
Elevate Agency: https://www.scaleyouronlinefitness.co...