THE BRANDING SECRETS BEHIND DOECHII’S RISE…

EVERYBODY WANTS TO BE A BRAT.

KATY PERRY'S 143: LESSONS FROM A FLOP

THE ADDISON RAE REBRAND (she’s genius)

THE DARE: From Substitute Teacher to Face of the Indie Sleaze Revival.

THE GUESS REMIX.…

WHO’S ON THE BRAT REMIX ALBUM…

ICE SPICE, YOU NEED TO HEAR THIS.

THE MISUNDERSTANDING OF AUTOTUNE.

KATY PERRY, PLEASE.

WHY BRAT WENT MAINSTREAM.

LISA’S COMEBACK…

IS C, XOXO FAST FASHION POP? (Album Review)

THE LORE BEHIND GIRL, SO CONFUSING.

BRAT: A 101 IN MUSIC MARKETING (she’s genius)

WE NEED TO TALK ABOUT BRAT.

DUA LIPA'S MARKETING IS CONFUSING....

NORMANI’S ALBUM: Label Sabotage & the Curse of Perfectionism (Dopamine Release)

THE RISE OF CHAPPELL ROAN: Playing the Long Game & The Power of Consistency

CAMILA CABELLO'S REBRAND: The Importance of Authenticity & Understanding Your Fanbase