YC often says "talk to your users", but actually doing that is surprisingly tricky. YC Group Partner Gustaf Alströmer gives non-obvious advice on how to talk to both current and potential users, how to run a great user interview, and how to interpret the feedback in these conversations.

Apply to Y Combinator: https://yc.link/SUS-apply
Work at a startup: https://yc.link/SUS-jobs

Chapters (Powered by https://bit.ly/chapterme-yc) -
00:00 - Introduction
00:26 - Outline
00:42 - Best founders learn from their users
03:23 - Who should I talk to?
05:58 - How to interview potential customers
09:42 - Follow ups & Don't ask these questions
14:37 - MVP prototype session interviews
17:04 - Summary

#startup #entrepreneur #sales