These Women Fought Corporate Macho Culture And Won. Texas Working Women.
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 Published On Aug 9, 2022

Texas Women Reveal The Glass Ceiling & How They Fought It. Quiet Heroes


This was recorded and presented on TV in 1987. The filmmakers chose Texas because it was seen as conservative in terms of women's rights. On the other hand, Texas women were known to be articulate and powerful and in their own ways, pushed back against male dominated corporate society. Some chose to start their own businesses. Some stayed within the corporate structure and with great determination, moved forward in spite of obstacles. The women who speak out in this segment include Patricia Wilson who still owns her own design firm, Beverly Brown a financial planner, Gloria Hicks who became a Sears and Roebucks executive, Kate Rand Lloyd, the founder of Working Women Magazine, and Felice Schwartz, the founding president of Catalyst. They all talk about the experiences that they had coming up against male macho culture, male corporate culture, the boys network, sexism and how difficult it was for women to enter executive positions breaking through the so-called glass ceiling.

I admired and admire all of these women and the millions of others who have confronted gender bias in the workplace and rather than give up, either started their own businesses or pushed back as my mom did. I know that some of the viewers will disagree and feel that women should just "stay in their place." That is not the position these women took and I admire them.

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David Hoffman filmmaker

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