CLIXSY Director of Google Local Services Ads, Savana Kerr, unravels Google's latest LSA platform requirement - Identity Checks for Attorneys. With the rollout happening in phases throughout 2024, it's crucial for law firms to stay ahead of the game. This video provides a step-by-step guide on navigating this new LSA verification process, ensuring your firm doesn't lose out on valuable market share.

Why This Matters:
Google's initiative aims to enhance the integrity of Local Service Ads by introducing identity checks, particularly for the law vertical. This move comes in response to increasing instances of impersonation and misuse of the LSA system. As CLIXSY's Savana Kerr details, understanding and preparing for this change is crucial for attorneys and law firms to maintain their visibility and credibility on Google's LSA platform.

CLIXSY's Commitment:
At CLIXSY, we're dedicated to guiding our clients through these changes smoothly. If your firm is impacted, our team is ready to assist with verifying the correct email addresses and ensuring your attorneys are set for the new identity checks. Don't let this update catch you off guard - partner with CLIXSY for seamless compliance and continued LSA success.

Stay Updated:
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Have questions? Reach out to us in the comments or directly through our website https://www.clixsy.com/lsa-management/ - we're here to help your business thrive in the digital realm.

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What's Inside:
0:00 Google LSA New Identity Requirement
0:30 Overview of Attorney-Specific Verification Requirement
1:13 Explanation of the Four Phases of Rollout
1:50 Email Notifications Explained: Preparing Your Firm
2:42 Why The Google LSA Update?
3:14 The Process
6:09 Important Notes
7:11 What You Need To Do: Strategy Recommendations by CLIXSY

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Share this video on Google Local Service Ads:
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