🎨 Try out Canva Pro for FREE for 45 days: https://canva.me/noahkagan

Today we are at the house Brian Smith, the founder of the global billion dollar brand UGG.

We learn more about how he turned a $500 investment into a $2B/year company, how he nearly lost it all, and what advice he has for those of you who want to start a billion dollar company.

📖 Check out Brian’s book “The Birth Of A Brand”: https://a.co/d/8XlK3Uq?tag=ninjacard-20

🔔 Subscribe:    / @noahkagan  
✉️ My Newsletter (I reply to emails): https://okdork.com/
📸 Connect on IG. I reply to DMs.   / noahkagan  

⏲️ Timestamps:
00:00 - Intro
01:14 - Get to know Brian Smith
01:50 - Why everyone loves UGGs
02:30 - How Brian got rich
03:02 - Brian's first job
05:55 - Lowest moments
10:05 - UGG’s marketing strategy
13:46 - Losing the company
22:04 - Advice for starting your own business
23:10 - How to start a billion dollar business
27:14 - How much UGG sold for
32:20 - How Brian spent his millions
33:36 - Why Brian downsized his mansion
35:29 - How Brian feels about money now
37:17 - How Brian wants to be remembered