Corporate Strategy for Bitcoin Adoption | Bitcoin for Corporations
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 Published On May 4, 2024

Recorded May 2, 2024 at MicroStrategy World: Bitcoin for Corporations

Public companies are putting bitcoin on their balance sheets. The advantage for other corporates is that the playbook is now out there for others to follow. Hear from an expert panel of executives on how the key corporates have transformed their treasury reserve strategy by putting bitcoin on the balance and how they executed their bitcoin roadmap, and navigated governance, audit, and reporting considerations.

Speakers:
Andrew Kang, MicroStrategy CFO
Nathan McCauley, Anchorage CEO
Salman Khan, Marathon CFO
Rick Schonberg, Coinbase Head of Custody, Foundations and Trading

Chapters
00:00 Introduction and Focus of the Discussion
02:38 MicroStrategy: Embracing Bitcoin as a Corporate Identity
05:31 Anchorage: Serving the Bitcoin Ecosystem as a Crypto Bank
09:18 Marathon: Bitcoin Mining and the Limited Supply
11:43 Coinbase: Partnering with Clients on Their Bitcoin Journey
23:40 The Impact of Bitcoin ETFs and Future Unlocks
25:07 The Impact of ETFs on Bitcoin Adoption
29:25 Custody and Security Considerations for Bitcoin Holdings
30:21 Integrating Bitcoin into Traditional Finance Systems
40:36 Technological Advancements in the Bitcoin Ecosystem
45:26 Bitcoin as the Digital Asset of the Future

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