Generali will continue with the project “A tree for a shareholder” of 2022: also in 2023 a tree will be planted for each shareholder participating in the next Meeting of April 28th.
This initiative – which combines the participation of the Generali shareholders with the commitment of the Group to restore a damaged ecosystem and to mend the relationship between land and community - will build on the 3.500 trees planted last year in North-Eastern Italy, intervening once again in the areas damaged by the Vaia storm in 2018.