Jesse is one incredible human with an insane story that inspires. He was the founder of The Marquis Jet Card, which he sold to Warren Buffet's Net Jets and then helped put Zico Coconut Water on the map which subsequently was acquired by Coca-Cola. After Jesse sold those companies and "settled down", he wanted to raise money for charity, which led him to ultrarunning and meeting David Goggins (Goggins lived with him for 30 days which was depicted in his book Living with a Seal). He hasn't looked back and has since accomplished more than I can summarize here. His spirit and willingness to seek "newness" and adventure is second to none. As you will see, he truly lives life with a humble yet extremely positive attitude. He's known for repeating the following mantra, which is also on the wall in his house, "You didn't come this far only to come this far."

In this episode, Jesse gives some incredible tips on playing offense in life. From planning his day the night before to creating a TOP 50 life list, his words of advice and wisdom are something we can all learn from.

Joe mentions Refuel in this episode, a conference he founded a few years ago for his company, where Jesse just keynoted.

You can find the full conference here for a limited time→ https://di.wistia.com/medias/j6mafhmu...

Also, feel free to learn more about Not Almost There by visiting this link → Not Almost There http://notalmostthere.com/

Connect with Joe on social here:
Instagram   / joe_chura  
Facebook   / notalmostthere  
Twitter   / joechura  

Connect with Jesse
30 Days of Excellence program. Use the code REFUEL for a 50% discount. I would highly recommend you check it out. Text REFUEL to 33777 for more information.

→ https://jesseitzler.com/
→ https://bylr.com/