Oren Netzer and his co-founder Alex Liverant started DoubleVerify in the heady Web 2.0 days of 2008. Blumberg Capital was the company’s first institutional investor.

The two firms have a long partnership, and we want to explore what made the relationship work over so many years and investors. Blumberg led the company’s $3.5 million Series A and participated in the $10 million Series B round. The firm later led a round of debt financing and a private equity round. DoubleVerify went public in April 2021.