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It’s My Scene, My Scene! You know what I mean? In the throes of agony over losing ground in the fashion doll industry to MGA’s Bratz, Mattel tried to use the Bratz formula to their own benefit, with the glam, trendy, nightclub-loving My Scene.

Did they succeed in establishing a unique and viable competitor, or did they just make a shameless ripoff? How old are they, anyways? And why is Harvey Weinstein there? This video will take a look at the history of the dolls, their excellent presence on Mattel’s website, the CD ROM games, the original and reboot english webisodes, and all three direct to DVD movies.

Time stamps
Intro: 0:00
History part 1, early years: 5:38
History part 2, post-Bling Bling: 13:15
History part 2, later years: 18:55
Doll line popularity contest: 23:45
Website: 25:41
CD ROM games: 33:47
Original webisodes: 38:11
Jammin in Jamaica: 46:14
Masquerade Madness: 52:24
My Scene Goes Hollywood: 56:20
Movies review: 1:03:36
Character popularity contest: 1:06:21
2008 Webisodes: 1:08:15
Conclusion: 1:13:47

Li Speaks videos are intended for an adult audience. This video uses some inappropriate language and adult themes. Copyrighted materials in this video are used under the Fair Use provision for commentary, review, and education.

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