Archive for #BalenciagaMusic

Balenciaga has collaborated with the English group Archive whose 28-year history involves twelve studio albums that span electronic, trip- hop, post- and progressive rock.

A dedicated merch series that includes four T-shirts and two hoodies that list Archive’s full discography at the back is available for a limited time, starting today. The items are embedded with a chip that unlocks and exclusive track by Archive, composed and recorded especially for Balenciaga.

Along with this limited-edition merch, Archive have hand-selected a 7-hour playlist available on multiple streaming platforms, featuring some of their favorite music, meant to be played on shuffle. This comes as part of the next phase of Balenciaga Music, offering a 360° experience and articulated access to clients by utilizing innovative formats.

The limited-edition interactive merch is available now worldwide and on https://www.balenciaga.com/archivepla...