Influencers are EVERYTHING in the social media age. More and more consumers (especially Gen Z!) look to Instagram and TikTok to know which products are must-haves.

When social media stars dictate trends, landing influencer partnerships for your clients is a game-changer. But adding influencer management services to your agency is a BIG decision, no matter your niche…

Let’s chat about everything you need to know about influencer partnerships, from what they are and how they work, to why they might be the right (or wrong!) move for your agency.

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