To highlight the connectivity features included in the Salesforce Blackberry Mobile application, BLITZ created a fun, quirky demo that strayed from the demos Salsforce had done in the past. The overall goal was to get people to watch it, enjoy it, and walk away knowing the great features included in the app. The Salesforce marketing team loved the short, witty piece, and to date has been the most creative online demo they have produced. It currently runs on their site and at industry trade shows.