Everyone wants success, but if the road to getting there was easy or obvious, it would lose all of its allure.

In an advertisement from Nike 10 years ago, they wrote, "Greatness needs a lot of things, an audience is not one of them." It is within that framework that I wanted to begin a conversation.

Being a 49er faithful, the most meaningful story of success I could think of, was the one of Brock Purdy. Feel free to share with anyone you think this might inspire.

MB01RSE0MRPXXOA