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EDIT: as of 11/13/2020, it looks like instagram has actually put even more emphasis on the shop tab in their newest app update by placing it on the bottom bar of the app, just to the right of the "reels" tab! So, it looks like it's here to stay - and if you're looking for your shop tab, check the bottom bar!

Hello friends! Today, I return to the land of internet hauls and social media targeted recommendations - with a deep dive into the Instagram shop tab! Previously, I have bought things recommended to me via targeted ads on Facebook, Instagram, YouTube, and Snapchat - and when the shop tab was rolled out - peeking its lil head out from behind the explore page - I was instantly intrigued. So I spent an evening perusing the shop tab, finding 3 different common themes of what Instagram wanted me to buy, and then purchasing those things, and trying them out. It was a WILD ride, as Instagram recommended me everything from full-on historical costumes to trendy "e-girl" fashion. Which outfit was your favorite? What's on your shop tab?

Safiya's Instagram:   / safiyany  

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