Published On Sep 17, 2018
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Disclaimer: Starting an online ecom business involves hard work and results arenāt guaranteed. Any examples depicting income or earnings are NOT to be interpreted as common, typical, expected or normal for the average person or the average student of Ecom Freedom. Although we have numerous documented successes from our mentorship students, we cannot track all of our studentsā results, and therefore cannot provide a typical result. You should assume that the average person makes little to no money or could lose money as there is work and risk associated with any internet business. We believe in full transparency, so please read our Earnings Disclaimers and Terms of Use.
In today's video, I am going to be showing you a complete step by step guide on how to run amazingly profitable Facebook Ads for your Shopify Dropshipping eCommerce store so you can start making sales TODAY!
āļø About The Video āļø
Facebook Ads is the number one thing to master as an eCommerce entrepreneur - and it also tends to be the most confusing. I created this video from the perspective of a complete beginner to eliminate doubt and frustration, and show you every single aspect of Ads - from creating your accounts to targeting and retargeting niche audiences.
Itās important to understand the basic structure of Facebook Ads, so Iāll start by summarizing what Campaigns, Ad Sets and Ads are and how they fit together. Iāll walk you through Facebookās Audience Insights, and how to use the data to find the PERFECT interests to target for your Ad Sets. Once we find that data, Iāll actually create an entire ad campaign in the fishing niche as an example.
Retargeting with Facebook Pixels is really where all the money is made, so Iāll cover what a Facebook Pixel is, how to create and add it to your Shopify Store, and how to set up the best retargeting ads.
š„ Video Timestamps š„
00:00 - Intro
01:10 - Overview of this Video
01:32 - Creating Your Business Manager Account
02:22 - Settings for Business Manager
03:22 - Creating a Facebook Page (Using Car Magnet Phone Holder Example)
06:40 - Looking Inside the Ads Manager
07:19 - Overview of Campaigns
08:40 - Overview of Ad Sets and Audiences
11:30 - Overview of Ads
12:27 - Interlude: The Absolute Best Shopify Community and Course
13:10 - How to Find the Perfect Customer with Audience Insights
14:55 - Checking the Page Likes
17:33 - Looking at Location and Demographics
22:28 - Creating an Example Ad Campaign
23:48 - Filling in Interests in Ad Set
35:03 - Retargeting using Facebook Pixel - Cheapest Conversions for Ads
38:20 - Outro
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