Published On Sep 15, 2022
Ella Mai - The Making of 'How' (Vevo Footnotes) ft. Roddy Ricch
Can a boo-hoo ballad about heartbreak also have a dance vibe to it? It can if it's done right. Mustard and Ella Mai find the right balance in "How," where the Vevo LIFT alum plays a wife who's seeking revenge on a cheating hubby.
Colin Tilley gives the visual approach his signature cinematic flair, and the singer says she had Italian films in mind when she conceived the video's vibe. Check footnotes for exclusive interviews with these creative characters, and find out who the most powerful piece on the chessboard truly is.
Watch the official video of "How": • Ella Mai - How ft. Roddy Ricch
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Ella Mai's new album 'Heart On My Sleeve' out now everywhere:
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Executive Producer: Micah Bickham
Producer: Ronni Leverich
Editor: Andrew Ros
Design: Sydney Emery
Format developed by: Sydney Emery, Justin Brown, Austin Prahl
Music & Talent: Gabby Prisciandaro + David McTiernan
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Music video by Ella Mai performing The Making of 'How' (Vevo Footnotes). © 2022 10 Summers Records, LLC
http://vevo.ly/4rK2vK