How to Build Discernment in Martech Leadership

Balancing Quantitative Data With Customer Conversations

How to audit data fingerprints for AI bias

198: Pam Boiros: 10 Ways to support women and build more inclusive AI

Rethinking Martech as People Tech

How QA Agents Can Stop Campaign Errors Before They Happen

How to Prevent Burnout and Gain Balance in Marketing Ops

197: Anna Leary: The Art of saying no and other mental health strategies in marketing ops

Elevating Martech Teams Beyond Button Pushing

Foxwood's Martech Migration

196: Blair Bendel: The world of hospitality marketing and the tech that brings it to life

How Compliance Agents Could Save Marketers Weeks of Waiting

Why Lifecycle Marketers Belong at the Center of Every Agentic Marketing Org

Inside Loblaw’s $62B Martech Engine and Customer Journey Pods

195: Megan Kwon: How one of Canada’s largest retailers orchestrates messaging and structures martech

The Best Place for Martech Teams in the Org Chart

Where to Find Customer Insights Most Marketers Miss

From Advocacy to Solutions How Gong Built a Customer-Obsessed Marketing Engine

194: Jane Menyo: How Gong democratized customer proof with AI research and standardized prompts

Why Marketing Needs a Hivemind Memory

Why Marketing Channel Specialists Must Rethink Their Careers

The Secret Power of Long Tail Tools in Martech

Earning The Right To Transform Martech

193: David Joosten: The Politics and architecture of martech transformation

The Power of Rapid Response in Marketing Ops

The Key To Building AI Tools That Users Trust

The Future of Living Documentation for Marketing Teams

How to Manage Shiny Object Syndrome in Marketing Ops

Building an ADHD Tech Stack

192: Angela Vega: Expedia’s Martech leader on ADHD, discernment, and the art of picking your battles